The Hollow Chocolate Bunnies of the Apocalypse

The Hollow Chocolate Bunnies of the Apocalypse is a mystery novel with fantasy elements by Robert Rankin. Published in 2002 by Gollancz, the plot centers on a series of murders in Toy Town, and the bear who must find out who the killer is before the town is destroyed. The first book in the Eddie Bear duology, it won the 2003 SFX Award for Best Novel. Rankin is known for his unusual blend of humor, fantasy, and crime, and his books are typically described as “genre-bending.” Rankin calls it “Far-Fetched Fiction.”

Toy Town, or Toy City, is a fictional town inhabited by the Old Rich. Very wealthy, these characters made their money by writing world-famous nursery rhymes. They live wild lives and there’s very little law. Rundown, murky, and filthy, the town is full of bars, gambling dens, and vice.

No one cares what happens in Toy Town so long as they still make nursery rhymes and keep children entertained in the human world. However, one day, there’s a murder in Toy Town—and it’s not the only one. Someone is going around murdering the townsfolk one by one and won’t stop until everyone’s gone. If the murderer isn’t stopped, there will be far-reaching consequences for the human world—especially for children—forever.



Jack is from a quiet country village. He’s bored with his lot in life—even if he is only thirteen. Dreaming of making it big in the city, he sets off to find his fortune. However, he doesn’t make it to a human city. Instead, he gets lost and wanders into Toy Town. When he arrives, it’s obvious he’s not welcome—and he should probably turn back. Jack, though, doesn’t want to leave.

Jack is caught in a farmer’s pit, and the farmer wants to eat him for dinner. He warns Jack that Toy Town is dangerous, and he’s doing him a favor by killing him now. The toys in Toy Town think humans are aberrations and, although they write nursery rhymes, they don’t really understand the “point” of humans. Jack, however, is fascinated by this concept of an entire city devoted to toys.

When Jack gets into Toy Town, he’s disappointed. It’s not lavish or exciting—it’s a ghetto. Jack runs into a police officer, Eddie Bear. Eddie is a worn, battered teddy bear with a drinking problem and an identity crisis. His superior, Private Eye Bill Winkie, recently vanished, and he isn’t used to being in charge. He’s also in charge at the worst possible time, because he’s never dealt with murders like this.



The first character to die is Humpty Dumpty, who has been boiled alive in his own swimming pool. Before Eddie can trace the killer, he strikes again. He kills Little Boy Blue, the town’s fashion designer, by impaling him on a shepherd’s crook. Eddie is horrified; he doesn’t know what to do. Jack, however, might be able to help. Although he’s a far cry from a police officer, he knows murders are commonplace in the human world; he thinks he can lend Eddie some detective skills. Eddie doesn’t have much choice, although he’s suspicious of a human being around his precious toys.

Jack discovers the toys have what is known as Preadolescent Poetic Personalities, or PPPs. On his quest to find the murderer, he spends time getting to know the characters—underage drinking, sex, and other vices are implied, which readers should be aware of before picking up the book. As he and Eddie spend far too much time in brothels and bars, they discover the killer leaves calling cards at the scenes of his crime—hollow chocolate bunnies.

Before Eddie and Jack find the killer, he strikes many more times. Little Tommy Tucker dies during a recital when someone drops a bomb down his throat as he signs a high note. Jack Spratt is fried to death in the back of his ex-wife’s restaurant; Mother Goose is found split open from head to toe. Finally, Little Jack Horner has his whole body stuffed with jam. Soon, there won’t be any characters left. Eddie is getting increasingly panicky. Luckily, they get a break in the case.



They discover the murderer is Sredna Sredna. He’s the evil twin of Anders Anders, who is worshipped in Toy Town as a god. Because of Sredna Sredna, a portal opened, allowing Jack to enter from the human world. Sredna plans to build replica Hitler toys and to command them to do what he wants—take over the whole world—because he feels everyone has forgotten about Toy Town and it should be important again.

In the end, Jack and Eddie narrowly escape death thanks to Jack’s new lover, Jill, saving the day. Sredna is killed, and the town rejoices. Jack is allowed to stay in Toy Town forever, and Eddie is promoted to Toy Town Mayor.